Archive for the ‘Car News’ Category
Good news for CarHelp.com members! We’ve partnered with AutoZone to provide you with better, and more affordable, service from the national dealer. From now on, when you, a CarHelp member shop, orders parts from AutoZone, they’ll receive discounts and quarterly rebates based on the amount of purchase you make each week! Here are more details:
The discounts will include off invoice discounts on parts dealers order the most. Dealers will also receive a quarterly rebate of up to 5 percent, depending on the amount of electronic purchases made each week with AutoZone.
New electronic ordering customers will also receive a 5 percent rebate on online orders for 90 days after the first online purchase. In addition, parts will be delivered directly to all the dealerships at no extra cost.
“The entire AutoZone Commercial Division is excited about a business partnership with CarHelp,” said Ray Curry, AutoZone’s director of national commercial accounts. “There are incredible synergies for both organizations. AutoZone’s national footprint of more than 4,700 company-owned stores provides the foundation for scalable growth and an expanding partnership.” AutoZone will also supply personal deliveries to dealerships, a personal account manager for each dealership, a 48-hour warranty claim reimbursement guarantee, and an assigned commercial specialist, among other benefits. CarHelp.com is an online reputation management platform that assists dealerships in building their online service reputation. It also offers car owners a searchable directory of local repair shops and a rating system to help them find a dependable local repair facility.
To become a member shop, check us out on CarHelp.com!
The debut of the 2013 Ford Mustang has car enthusiasts as giddy as little schoolgirls in pigtails. This Carhelp writer is female, and in stereotypical fashion, I have no idea what improvements to the 302 and removable caps really mean, but it is an incredibly sexy car. One of the few that can get away with wearing yellow paint. Click on the image below to see the full gallery on Caranddriver.com.
And a gift for you! Right click and save this link for a ringtone of the all new Mustang being revved up: 2013 Mustang Revving Ringtone.
What does it feel like to run 26.2 miles and then wander NYC for hours looking for your car? Charles Petraske is an expert on this topic. The runner finished the New York Marathon last week only to realize he couldn’t remember where he parked his car. He spent the next few hours looking for it with no phone or cash. He finally called his wife from a hotel and had her pick him up. After chasing leads for two days, he was able to locate his car by calling the company that owned several parking garages in the area and tell them what billboard ads he saw near the garage.
Moral of the story? A little cleverness can erase a lot of forgetfullness.
Information via Fox Sports.
Not to get too political. But I’m often convinced that Sarah Palin was chosen as a VP candidate because she was pretty. It might be the skepticism generated by my backgrounds in political science and small business marketing, but companies (and candidates) are notorious for choosing style and forgetting substance.
By all accounts, Swizz Beatz is a remarkable artist and producer. So I wasn’t sure what to think when Lotus announced Swizz Beatz as the new Vice President of Global Design and Creative Marketing.
So what do you think? Is Swizz Beatz just another pretty face? Is there substance behind the style or is this another “creative marketing” ploy to attach a well known hip hop figure to a luxury car maker (a la Jay-Z and his well known love for Maybachs)?
Several of the largest automakers have pledged to work towards a universal charging station for electric cars. It would also be fast charging, drastically cutting the time needed to charge a car.
The system will use a common vehicle inlet/charging connector and will have a standard electronic method for the vehicle to communicate with the charging station. This will allow electric vehicles from Audi, BMW, Daimler, Ford, General Motors, Porsche and Volkswagen to share the same fast charging stations.
The seven auto manufacturers said “the development of a common charging approach is good for customers, the industry and charging infrastructure providers. Standardization will reduce build complexity for manufacturers, accelerate the installation of common systems internationally and most importantly, improve the ownership experience for EV drivers.” LA Times, 12 Oct 2011.
According to the article, Nissan has also announced price cuts for home charging stations.
Thousands of Chevrolet employees are going to the world’s happiest place. And it’s not just to spin until their heads fall off in an oversized teacup. It’s to get trained by a leader in customer service.
General Motors’ Chevrolet brand is trying to make a boost in California, a state where it has seen some of the biggest depletion in market share. It’s being outsold by Toyota, Honda and Ford, so dealers’ salespeople are going to learn about customer service from Disney, the Los Angeles Times reports.
The training is aimed at the big things, as well as the little ones. Just as Disneyland employees are taught to do small favors for parkgoers, Chevrolet’s staff will be told to make sure they wash a service customer’s car and put a cold bottle of water in the cup holder, the Times says.
GM North America chief Mark Reuss told reporters earlier this month that he plans to make a stand in California, the nation’s biggest car market. He says that GM made too many mistakes in the Golden State, taking customers for granted or not offering them a lineup of cars that would appeal to them. Now, with more small, fuel-efficient vehicles than ever coming to the lineup, Chevrolet is well positioned to make gains, he says. USA Today, 18 Oct 2011.
So what could better customer service do for Chevrolet? Here are a few customer service statistics:
An unhappy customers is 80% more likely to use your service again if the reason for their unhappiness is taken care of quickly and effectively.
A happy customer is much more likely to give you free advertising, by the tried and true word-of-mouth marketing.
70% of customers are willing to spend 13% more if they receive great customer service.
78% of customers have bailed on a service because of poor customer service.
59% of customers will try a new service if they believe the customer service will be better.
Bottom Line? Treat your customers well. They’ll keep coming back.
Statistics taken from Hyken.com.
According to USA Today, white is now the most popular car color, with 21% of new cars wearing the colorless shade. The rest of the rankings are as follows:
- Red and Blue (tied)
- Natural Colors (brown, gold, oranges and yellows)
So what does this matter? The survey, conducted by PPG Industries, asked consumers how color affected their car choice. According to the press release,
48 percent of consumers claimed to make an automobile purchase based on color
77 percent of consumers said color was a factor
30 percent of consumers said color is an important factor
31 percent said they would pay more for an auto in their preferred color
Interestingly, 40% of consumers said they would prefer a wider range of color choices when purchasing a vehicle. However, the data backs up the theory that Americans like their cars like they like their wall paint, in shades of neutrals. PPG is offereing 70 new colors for 2014 car models, including colors named Goldeluxe, White Nougat, Muddy Waters, Grape Spritz, and Pot O’Gold.
Most automobile makers saw dramatic increases in profit during the month of August, while only Toyota and Honda saw decreases in sales, mostly because of the tsunami fallout. Financial analysts are attributing the rise in automobile sales to consumers finally feeling comfortable making larger purchases after delaying them as long as possible during the recession. Low interest rates are also a potential factor.
The seven top auto companies in the U.S. showed the following increases and decreases in automobile sales as compares to August of 2010:
Chrysler – 31% increase
Nissan – 19.2% increase
General Motors – 18% increase
Ford – 11.2% increase
Volkswagon – 10% increase
Toyota – 13% decrease
Honda – 24% decrease
The numbers are making investors “cautiously optimistic.” General Motors and Ford are struggling to meet demand, with workers at various plants working overtime and increasing production. Consumers are more comfortable with SUV, truck, and crossover purchases despite increases in summer gas costs.
Information via The Motley Fool.